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Ain't Too Proud To Open In The West End

The smash hit musical Ain't Too Proud - The Life and Times of The Temptations is heading to the West End. Following its successful Broadway run, you can catch the Tony Award-winning musical in the West End next year.

Telling the incredible true story of the legendary R&B group, Ain't Too Proud reunites many of the award-winning creative team behind the musical Jersey Boys. It will open at the Prince Edward Theatre on March 31st 2023 with tickets on sale at midday today.

Otis Williams, the group’s founding member and an executive producer of the show said today:

“I am truly thrilled that our Tony Award-winning musical Ain’t Too Proud – The Life and Times of The Temptations, which was a smash hit on Broadway and is currently touring to 50 cities in the U.S., will be opening in the West End next Spring. The UK has always loved our music and embraces it as much today as it did 60 years ago. All of us involved with the show can’t wait to share this very production with you all"

Following the remarkable journey of The Temptations from the streets of Detroit to the Rock & Roll Hall of Fame, they rose to the top of the charts thanks to their signature dance moves and unmistakable harmonies, creating an amazing 42 Top 10 Hits with 14 reaching number 1.

Ain't Too Proud features their story - how they met, how they rose, the ground-breaking heights they hit, and how personal and political conflicts threatened to tear the group apart as the United States fell into civil unrest. This thrilling story of brotherhood, family, loyalty and betrayal is set to the beat of the group’s GrammyAward-winning music includi ng the hits My Girl, Just My Imagination, Papa Was a Rollin’ Stone

and so many more.

Featuring a book by Kennedy Prize-winning playwright Dominique Morisseau, it

reunites two-time Tony Award winning director Des McAnuff with Tony and Olivier Award winning choreographer Sergio Trujilio, whose previous collaborations include the Tony Award winning hit show Jersey Boys. It has Scenic design by Tony Award nominee Robert Brill with Costume design by Tony Award winner Paul Tazewell. Tony Award winning lighting designer Howell Binkley and Tony Award winning sound designer Steve Canyon Kennedy unite once again following their success working together on Jersey Boys. Projection design is by Drama Desk Award winner Peter Nigrini, Hair and Wig design by Charles G. LaPointe. Music Supervision and Arrangements are by

Kenny Seymour, Orchestrations by Drama Desk Award winner Harold Wheeler and Music Direction by Matt Smith.

Tickets on sale at midday from


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